Set social media marketing goals
We set S.M.A.R.T. (specific, measurable, attainable, relevant, time-bound) goals using all research and information collected.
Research your competition
We go out there and analyse what your competitors are already doing well and no so well, spot opportunities and gain ideas.
Learn about your audience
We create your buyer’s persona by answering our buyer’s persona Questioner, using social media analytics, all sorts of researches and competition analysis.
Conduct a social media audit
If you are already using social media, we will review your current situation to establish what’s working and what’s not, who is connecting with you on social and how your social media presence looks against your competitors.
Determine which social media platforms to use
Different business does better on different platforms. From the other hand you might have more opportunities in one social media platform than another.
Develop a social media style guide
We introduce consistent voice, tone, and style which will help your audience understand what to expect from your brand and what values your brand translates.
Develop a social media strategy
Based on all information collected we define an effective social media marketing strategy unique to your brand.